Stop relying on intuition to define your competitive set. We scan your niche, surface the real players in the SERP, and let you compare them side-by-side — growth, decline, content changes, and new entrants — in one always-updating view.
Build your niche set
Automatically collect a ranked list of competitors that compete for your most valuable queries.
Side-by-side comparison
Compare any number of competitors across traffic, content, technical and backlink metrics.
Growth and decay tracking
Instantly see who is gaining ground in the SERP and who is losing visibility week-over-week.
Page-level change detection
Watch what competitors edit on their key pages — titles, copy, tables, FAQs — and when.
Spot new entrants
Get alerts when a new domain shows up in the top 10 for queries you care about.
Ready to see it in action?
Connect your data, plug in your competitors, get a ranked list of moves.